Case studies
Numbers we can defend.
Demo figures shown for illustration. Full anonymised reports available on the audit call.
Noor BeautyBeauty & skincare
From break-even to 7x blended ROAS
7.0xBlended ROAS
3xSpend scaled
90dTime to result
Before
1.9x blended ROAS at $60k/month, tracking under-reporting by 30%.
After
7.0x blended ROAS at $180k/month with server-side tracking and a UGC creative engine.
Kinetic LabsSupplements
CAC down 41% while revenue doubled
-41%CAC
2.1xRevenue
34%Repeat rate
Before
Overlapping Meta campaigns, no post-purchase flows, CAC climbing every month.
After
Consolidated account, subscription offer test and a full Klaviyo lifecycle build.
Olea HomeHome & living
Retention now pays for acquisition
2.4xLTV
31%Email revenue share
+58%AOV
Before
Heavy discounting, 11% repeat purchase rate, email at 6% of revenue.
After
Segmented flows, bundle offers and a value-led creative angle across Meta and Google.
Maison DaraFashion
Profitable expansion into three new markets
3New markets
4.2xBlended ROAS
-27%Cost per order
Before
Single-market account, no localisation, PMax eating brand traffic.
After
Market-split structure, Arabic and English creative, brand traffic protected.